1. What Happened?

LiveConnection, a subsidiary of DeepMind Platform, has decided to acquire land and a building in Nonhyeon-dong, Gangnam-gu, Seoul for ₩17.3 billion. The acquisition is scheduled for September 11, 2025, with PlayK Co., Ltd. as the counterparty.

2. Why This Decision?

The official purpose of the acquisition is ‘acquisition of real estate for main business operations.’ This suggests a strategic investment aimed at expanding and strengthening LiveConnection’s core business. By securing property in the prime Gangnam area, the company aims to solidify its business foundation and secure long-term growth momentum.

3. What’s the Impact?

Potential Upsides

  • • Business Expansion and Foundation Strengthening: Securing property in Gangnam provides a springboard for business expansion.
  • • Long-term Value Appreciation: Potential for property value increase.
  • • Enhanced Corporate Image: Owning property in a prime location enhances corporate stability and credibility.

Potential Downsides

  • • Increased Financial Burden: ₩17.3 billion outflow could negatively impact financial health.
  • • Liquidity Risk: Decreased short-term liquidity might lead to operational funding shortages.
  • • Synergy Uncertainty: Unclear synergy with the core business.
  • • Market Reaction: Potential negative investor sentiment.

4. What Should Investors Do?

Investors should carefully review DeepMind Platform’s financial status, business expansion plans, and the purpose and synergy of this real estate acquisition. Ongoing monitoring of the company’s future funding plans and business performance is essential. Investors should demand clear explanations and information disclosure regarding the connection between the target business and the property acquisition, as well as the expected synergistic effects.